Why you still want to use a Urine Pretreatment on virtually every pet urine job

Deodorizing treatments for pet urine contamination have come a long way in our industry. There was a time when cleaners used some strong solvent based deodorizer and hoped the incredibly sad-dogpowered fragrance would overwhelm the atmosphere. Today, there are many different effective treatments in your arsenal – enzyme/bacterial deodorants, encapsulating and bonding deodorizers such as CleanMaster Multi-Phase, Oxidizing treatments such as CleanMaster USR with Multi-Phase, and various other solvent and water based deodorizers. Chances are, you already have picked out a favorite or two that you use consistently.

We know that urine contamination is a “quadruple threat.” It needs to be neutralized, deodorized, and sanitized. Plus, we need to get out the stain that may have resulted either from the color of the urine “re-dyeing” the carpet or the resulting alkaline salts attacking the dye structure of the carpet.Urine contamination is not only an odor issue but a staining issue and a health / contamination issue.The client who appreciates all four of these problems is willing to spend more for proper corrective action. You already know that customer education is an effective sales tool.

So with all this new chemical treatment technology, can’t you just skip the urine pretreatment step and go right into using your tried and true favorite deodorizer and/or stain remover? The answer is yes, and no. If you have been on enough jobs with a lot of urine contamination, you have already encountered the sticky, almost greasy feeling mess that often accompanies a build-up of pet urine. upsYou may or may not know that lipids are oily cholesterol in the urine.Repeated use of the same spot by the dog or cat will result in an oily build-up that prevents water based solutions from penetrating.The carpet will feel sticky or oily. The fact is, if you are fortunate, your enzyme deodorant may include lipase enzymes which are designed to digest the lipid build-up. However, it will usually take hours for that to take effect and be complete. Your favorite “cide” type encapsulating deodorizer does not contain any ingredient which will dissolve or break down these oily lipids. Neither does your oxidizing treatment. Your $25-$80 per gallon deodorizing treatment is going to have trouble penetrating this build-up of lipids in the carpet. It is going to have to work extra hard to try and do its job. A specially formulated urine pre-treatment like CleanMaster UPS is designed to neutralize the resulting alkaline salts in urine contamination. More importantly, it is formulated to break through and dissolve the sticky, oily mess that is keeping your deodorizer from working faster. Using a urine pretreatment will virtually always greatly speed up the treatment process of your other favorite treatment chemical. A 2-3 minute  application of CleanMaster UPS will save you time, decontaminate the area, and reduce the amount of expensive deodorizer you have to apply. It will virtually ALWAYS save you time and save you money.

Not every acid spotting solution works effectively as a urine pretreatment. A great Urine pretreatment like CleanMaster UPS  is a special synergistic blend of acid neutralizers, detergents, odor counteractants, and decontamination deodorizers for use as a urine contamination neutralizer and to dissolve and break down the oily, sticky lipids. It will effectively dissolve and dislodge alkaline salt residues that build up in urine deposits and neutralize sticky and gummy  lipids and contamination.

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